Israel India | Business Guide | 2017

046 >Water > New Technologies Israel-India > Business Guide > 2017 A ccording to the U.N.700 million people in 43 countries suffer fromwater scarcity today.By 2030 half the world’s population will be living in areas of high water stress.Population growth, urbanization, the rising standard of living and climate change have contributed to bring this about. Wise, or ‘efficient’ use of water is far from reality in most parts of the world. In India, for example, there is a relatively large amount of water supply, but problematic management or resources. About 330 million people face acute water shortage. Nearly two-thirds of land under cultivation has no irrigation and so relies on rainfall. The answer is technology that can bring relief in a number of areas: urban water systems, water for agriculture, wastewater treatment, water use in industry and more. Technology has leapfrogged: Big Data and the Internet of Things (IoT) are making possible collation of immense amounts of data and information and has reduced decision-making in Water Management in real-time. Beating Back the Global Water Crisis with Technology photo by: © Robert Malota, Dreamstime.com How Israel's Water Industry Can Help India Oded Distel