30
and services, ensures that every
new irrigation product has been
put through the most stringent
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release for marketing both in Israel
and throughout the World.
In addition to producing one of
the widest range of “off-the shelf”
irrigation products Metzerplas
also operates a thriving projects
department where its long ranging
expertise in agricultural and irrigation
turn-key projects for greenhouses
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throughout the World.
Having played a central part in the
spread of the awareness of irrigation
in the developing world over the
last 45 years, Metzerplas is moving
steadily into the next half-century
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in this increasingly important sector
in the agricultural world.
TodayMetzerplas is developing
a revolutionary and innovating
new line of water pipes and
drippers which soon will be
commercial. ■
Shmuel Shchupak
Shmuel Schupak, CEO of Metzerplas was
born and raised on the Kibbutz Metzer, son
of one its founding fathers. He has a BSc.
Agriculture and a MBA from the Hebrew
University, Israel. He began his working
career in the Kibbutz’s extensive Avocado
orchards. After joining the Metzerplas export department, he was
sent to Australia to establish the Metzerplas Australia company. He
moved there with his family for a few years until the company stood
on its own feet. On his return to Israel he established the Metzerplas
projects department. He left Metzerplas for a few years to become the
Managing director of Kibbutz Megiddo, Israel
In January 2013 he returned to Metzerplas and took over the post of
CEO Metzerplas from Reuven Sarig.
Reuven Sarig
CEO Metzerplas 2001-2013
Born in 1945.
Married with 3 grown-up children and 3
grandchildren.
Lived on Kibbutz Metzer since 1966.
Served in the Israeli army
Education: B.A., Tel Aviv University.
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Managing Director – MCP. Ha’Maapil, Israel
Omer Lin
The current export manager of Metzerplas .
Has been working in Metzerplas in the
marketing department since 1997.
Has been the European marketing manager
for over ten years.
He has a BA in business administration.